Nissan Creates Black Friday 360 Experience

Dec 2, 2015

What do you get when you combine an abandoned mall, a pair of Nissan 370Zs and two drifting experts? Well for Nissan and Hoonigan, this combination led to the creation of the Black Friday 360 Experience and a whole new way to spend a day at the mall on black Friday.

To create this unique experience, professional drivers and drifting champs Ryan Tuerck and Chris Forsberg were brought out to the abandoned Hawthorne Mall by Los Angeles where they spend the day driving through the empty building in their Nissan 370Zs. While they drove, a series of cameras captured the action from every vantage point in order to create the 360 Experience. Therefore, fans can now watch the duo zoom through the mall from every possible angle as they can touch the screen and turn it 360 degrees as they watch it in order to truly immerse themselves in the drive.

Fans of drifting and Nissan are sure to love all of the stunts and impressive driving skills Tuerck and Forsberg showed off in this film. There is even one moment where Fosberg swerves the back of his car near a ledge with a 30-foot drop, something that was made difficult due to the extremely dusty climate they were driving in.

“I knew I could mentally block out the drop, however, my biggest concern was the surface,” admitted Forsberg. “The conditions were dusty and underneath all of that was polished concrete. We had one chance to get the shot before the rubber built up.”

Check out the Black Friday 360 Experience in the video above to see it all for yourself.

Yaeger, Steve. “Nissan and Hoonigan Team up to Celebrate Black Friday at the Mall.” NissanNews.com. N.p., 25 Nov. 2015. Web. <http%3A%2F%2Fnissannews.com%2Fen-US%2Fnissan%2Fusa%2Freleases%2Fnissan-and-hoonigan-team-up-to-celebrate-black-friday-at-the-mall>.